The collaboration with the AHA team precisely hit the “critical juncture” of NUCARE’s brand communication. In the early stage, through content endorsement by professional bloggers, user trust momentum was steadily accumulated; in the later stage, leveraging the spread of real user experiences and topic fission, the brand successfully achieved over 8 million in exposure. This partnership not only generated considerable communication volume but also effectively strengthened NUCARE’s brand image as “scientific, professional, and trustworthy.” It was an efficient and memorable communication practice, and we look forward to continuing our collaboration in the future to create more highlights together.